Ecological deterioration will trigger species mutation or demise. The same is true for business. Most companies are currently facing difficulties in survival. Speculative spoilers have basically left the market after leaving a lot of chicken feathers. The remaining text message service ones are professional companies that focus on their best fields for a long time. , no matter how the living environment deteriorates, there is no way out, only through evolution to meet the changes. 01 The Internet is no longer magical. Changes have taken place quietly, sinking, going to sea, aunt, micro-business, and industry have become emerging terms. The sense of technology with blue elements in the impression is no longer calm and stable. The second half of the Internet, represented by the Internet celebrity economy, gives people more The impression is of a large red or even crimson, with anxiety mixed with enthusiasm. The number of mobile Internet users is text message service capped. QuestMobile's recent data report shows that the number of users in Q2 has a negative growth of 2 million in a single quarter, and the growth rate of user usage time has also slowed to single digits year-on-year. The pure Internet industry is about to enter a recession stage. The so-called industrial Internet, In the final analysis, it is the collective exodus of companies in the recession stage. From the perspective of the economic cycle, whether Jugla and Kuznets' 10-20-year mid-cycle industrial alternation theory, or Kondratiev's 50-60-year long-term technological revolution theory, the Internet is basically in line with the old and new. The alternate stages of technological transformation may even be the text message service underlying reason for the economic downturn. Ecological deterioration will trigger species mutation or demise. The same is true for business. Most companies are currently facing difficulties in survival. Speculative spoilers have basically left the market after leaving a lot of chicken feathers. The remaining ones are professional companies that focus on their best fields for a long time. , no matter how the living environment deteriorates.