2020 has fundamentally changed the way sales managers interact, manage and empower their teams. In fact, 75% of organizations say managing a sales force is more complex than before during COVID-19. This is likely because too many teams have moved away. It may seem obvious, but managing a remote sales force is a major adjustment for most sales managers. Working in a remote environment not only changes how a sales manager interacts with a seller, it also changes the dynamics of buying and selling. Free Guide: The industry mailing list Inbound Marketing Strategy Playbook for 2022 Making a sale is more challenging. Longer sales cycles. More stakeholders are involved in decision-making. Buyers demand better digital experiences. Buyer needs have changed. Communication has shifted to virtual. And the list could go on and on. Related: Virtual sales training must check these 4 boxes to be effective Keeping your sales team motivated and moving means you, the sales manager, need to find new and creative ways to support and coach your team.